Entries from Search Engine Roundtable tagged with 'click forensics'

Click Forensics's Software Promises Conversion Predictions

On Friday, Click Forensics announced a new service they are offering that helps predict high conversions. Click Forensics is known for tracking the click fraud rate in the search industry. This new tool promises to "allow online ad networks, publishers...

Click Fraud Rate Decreases Across Yahoo and Google, Says Click Forensics

In the first quarter of 2008, Click Forensics announced that click fraud has decreased across Google and Yahoo to 27.8% (from 28.3% in Q4 2007). Is that a number to be worried about? As Barry says on Search Engine Land,...

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