Entries from Search Engine Roundtable tagged with 'bidding'

Debate: Is Bid Management Dead?

Moderator: Jeffrey K. Rohrs, VP, Agency & Search Marketing, ExactTarget Speakers: Robert Ashby, Microsoft (formerly Director of Search @ Expedia) Peter Hershberg, Managing Partner, Reprise Media Misty Locke, President & Co-Founder, Range Online Media Chris Zaharias, Senior Vice President, Strategic...

Google Ads Linking to Unaffiliated Individuals Cause Anger

Over the weekend, an article found via DigitalPoint Forums was published in a New Zealand news site about financial authors and property investors whose names are being linked to an unaffiliated company through Google AdWords. They are disgruntled, to say...

Making Bidding Mistakes at Google AdWords ($0.10 Vs. $10.00)

A WebmasterWorld thread admits to possibly making a bidding mistake. For example, this user wanted to bid $0.01 instead of $1.00, but either the individual entered in $1.00 or it was a computer glitch. The same thing happened in an...


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