Entries from Search Engine Roundtable tagged with 'adcenter'

There seems to be a lot of confusion out there in the paid search ad space. If the Microsoft & Yahoo do end up closing their deal, which seems likely to me, Yahoo Search Marketing will no longer exist. The...

Posted on January 14, 2010 8:14 AM

A WebmasterWorld thread and adCenter Forum thread have reports that Microsoft adCenter is reporting that clicks are not being charged. Yes, the adCenter reports are showing a $0.00 cost per click in their reports. Here are some of the reports...

Posted on January 4, 2010 8:03 AM

There is a small thread at WebmasterWorld with two advertisers complaining that their US based ads are not running as often as their UK based Microsoft adCenter campaigns. In short, the US campaigns they were running, in comparison to the...

Posted on November 9, 2009 8:33 AM

A new Microsoft adCenter Desktop Beta application is reportedly coming this November 6th. Microsoft adCenter Desktop Beta allows adCenter advertisers (ads on Bing) to manage their ads via a desktop application, as opposed to the web console. A WebmasterWorld thread...

Posted on October 30, 2009 8:52 AM

Yesterday I wrote about a MediaPost report claiming Microsoft Bing will be the next search engine to try favicons and images in search ads. Google tested favicons in AdWords and so did Yahoo search ads. Google Japan even went large...

Posted on September 22, 2009 8:21 AM

Yesterday, I had a quick chat with a Microsoft Bing webmaster representative, where I asked him several questions that have been recently buzzing around the webmaster community. One of those questions was, is MSNbot clicking on Bing adCenter ads? The...

Posted on August 13, 2009 8:14 AM

Shawn Hogan, DigitalPoint's founder, has posted a thread at DigitalPoint Forums clearly showing his frustration with MSNBot, Microsoft Bing's search crawler. He is upset that the bot is crawling too much, too fast - causing an unnecessary spike in load...

Posted on August 3, 2009 8:19 AM

There is a thread I have been watching at the Bing Community where one member said that he had log files that shows MSNBot (Microsoft Bing's crawler) is clicking on Microsoft adCenter search ads, possibly charging him for those clicks....

Posted on July 29, 2009 9:21 AM

A WebmasterWorld thread reports a search advertiser receiving an email from Microsoft's adCenter team about his ads not showing up in Bing. The email basically said that his site was reviewed by the QBR (Quality Based Ranking) team and they...

Posted on June 29, 2009 9:11 AM

Even though I kind of mocked Bing's spam tests as being the cause for many people seeing the search share of Microsoft's Bing as seizing market share, it is not the case in most situations. In most situations, the search...

Posted on June 26, 2009 8:33 AM

The New York TImes reports Microsoft has filed suit against Eric Lam, Gordon Lam and Melanie Suen, of Vancouver, British Columbia. The suit comes after a year of investigative work by Microsoft in tracking down reports of click fraud. According...

Posted on June 17, 2009 7:54 AM

I spotted a member in a DigitalPoint Forums thread with a level of certainty that Microsoft will be announcing at adTech San Francisco today that they are opening up ContentAds (also may be known as PubCenter) as a public beta....

Posted on April 22, 2009 9:11 AM

Microsoft has been beta testing adCenter Analytics since 2007, but yesterday, they announced they will be closing the tool down. They really didn't say why. All they said was, "The Microsoft adCenter Analytics team announced today the end of the...

Posted on March 13, 2009 8:54 AM

It has now been a year since adCenterEU, the official Microsoft adCenter representative at WebmasterWorld, has posted at the forum. His last post can be found at a thread named Microsoft To Serve Ads On WSJ Digital Network where he...

Posted on January 29, 2009 3:29 AM

Discovery in a Search Engine Watch Forums thread reports that Microsoft adCenter now gives advertisers the basic feature of allowing advertisers to plug in custom dates into the reporting engine. To see the custom date range option, go to the...

Posted on January 12, 2009 8:05 AM

Brent Csutoras published results of his Microsoft ContentAds test by accident. I wasn't able to see all the results because he pulled them after being notified that he is not allowed to share any stats because he is in a...

Posted on January 2, 2009 8:31 AM

There are two very long threads in the search forums talking about how Google's AdSense ads are showing political ads on their sites. A WebmasterWorld thread and a Google Help Forum thread has discussion on why these ads are showing...

Posted on November 4, 2008 8:04 AM

These are the days of cut backs. We've seen it at Yahoo and now we are hearing about it at Microsoft's adCenter team. adCenterRep posted a thread at DigitalPoint Forums announcing the support details for the Microsoft adCenter product/service. The...

Posted on October 31, 2008 7:30 AM

Two days ago, we reported that adCenter has a new logo. It looks like Microsoft is not stopping there in terms of giving adCenter new enhancements. These include: Campaign Management: you can now pause/resume ads/keywords. There's more geo-targeting options, and...

Posted on October 29, 2008 9:58 AM

If you visit adCenter's home page you will notice that Microsoft now has given adCenter a logo. The logo is a oval like blue symbol, next to a small "Microsoft Advertising," with a larger "adCenter" imprint below. Here is a...

Posted on October 27, 2008 7:27 AM

The Live Search blog announces a partnership between Facebook and Microsoft for search and ads. You can now either "Search Facebook" or "Search the Web" using Live.com. Additionally, adCenter ads will be delivered alongside those search results. So far, it's...

Posted on October 10, 2008 9:41 AM

The adCenter blog announced that they will be releasing an update prior to the holiday season. The update will include the following features to their search ad product, adCenter: Expanded your billing and payment optionsSimplified your campaign management experienceImproved the...

Posted on October 6, 2008 7:24 AM

Numerous WebmasterWorld members are reporting that they have been invited to the Microsoft adCenter Desktop Beta. If you need any help with the Microsoft adCenter Desktop beta, adCenterRep has announced that there is a community forum for assistance. If you...

Posted on September 29, 2008 9:28 AM

We have been tracking a Search Engine Watch Forums thread on feature requests for Microsoft adCenter Desktop Beta. That thread has just been updated by adCenterRep with a promise of new features. The new features coming soon to adCenter Desktop...

Posted on September 25, 2008 7:46 AM

Yesterday we talked about how Yahoo is lacking a desktop editor for their search marketing platform. Today, there is a nice thread at Search Engine Watch Forums on the topic of improving the adCenter Editor Beta application. Search Engine Watch...

Posted on September 12, 2008 8:22 AM

On the Microsoft adCenter blog, we're informed that there is a brand new "keyword research tool to help you more efficiently find keywords and plan campaigns in adCenter." The tool will provide suggested keywords, the ability to add keywords to...

Posted on August 27, 2008 10:29 AM

Does Google have a tool for suggesting misspellings for your AdWords campaign? Nope! Instead, a Google rep, AdWordsPro Sarah, recommends someone else. Can you guess who? Well, in case you didn't read the subject of this blog post, it's Microsoft!...

Posted on July 30, 2008 9:42 AM

Since the tide seems to be shifting and more and more advertisers are opting for Microsoft adCenter over Yahoo Search Marketing, I thought I share with you a recent adCenter related thread from WebmasterWorld. Let's say you wanted to track...

Posted on July 17, 2008 8:39 AM

First there was Goto.com (aka Overture.com) as the leader in PPC by advertiser spend. Then Google outpaced Overture. Overture was bought by Yahoo and Yahoo's Overture (now Panama) secured the second place in advertiser spend. Well, now, it seems like...

Posted on July 9, 2008 7:57 AM

A Search Engine Watch Forums thread has a member complaining that after he signed up with Microsoft adCenter, he noticed his site was removed from the Live Search index. For those that do not know, adCenter is the search ad...

Posted on April 24, 2008 7:49 AM

It seems like you can now request to join the pilot Microsoft ContentAds program as a publisher. Currently, there was really no public method to request to show Microsoft ContentAds, via the adCenter content network, on your site. But now,...

Posted on March 31, 2008 7:42 AM

Like most PPC campaign systems, there is a default cap at how many keywords, ad groups and so on you can have per account. Microsoft adCenter has their limits to: Keywords: 10,000 per adGroupAds: 20 per adGroupKeyword Account Limit: 100,000...

Posted on March 28, 2008 7:27 AM

A WebmasterWorld thread says Microsoft is inviting some adCenter advertisers to beta test a new ad editor. The acronym for this product is ACE, standing for adCenter Editor (Beta). According to the member in the thread, it appears to be...

Posted on March 26, 2008 7:13 AM

A WebmasterWorld thread reports that several Microsoft adCenter advertisers are recently unhappy with the quality of traffic they are seeing from adCenter. The conversion rates on adCenter, as reported by a few advertisers, has been as low as ever. WebmasterWorld...

Posted on March 18, 2008 7:52 AM

Good news adCenter advertisers, Microsoft has finally fixed the broken dynamic keyword feature in adCenter. We first reported the news back on February 21st, but even then it was an issue that was fairly old. But it should now be...

Posted on February 28, 2008 9:20 AM

Microsoft adCenter has allowed dynamic keyword insertion pretty much since they officially launched the program. But for a while now, the keyword insertion feature has not been working properly. A WebmasterWorld thread asks if the feature has been fixed yet....

Posted on February 21, 2008 7:23 AM

On January 7th, we asked you to vote on the most improved PPC program of 2007. Your votes are now all in and I wanted to share the 76 responses. Overall, most of you felt Yahoo Search Marketing was the...

Posted on February 14, 2008 7:27 AM

A WebmasterWorld member is disgruntled with Microsoft adCenter. Ever since his ads were optimized, adCenter stopped displaying them. He writes: I have been running some campaings for 2 months. When I started optimizing bids my ads stopped being shown on...

Posted on January 23, 2008 9:18 AM

WebmasterWorld moderator, Receptional, says in a WebmasterWorld thread that Microsoft has invited him to participate in the adExcellence accreditation program in the UK. It seems like it was just launched, however we did expect an adExcellence UK launch in 2007...

Posted on January 17, 2008 7:41 AM

Last month, Microsoft announced an adCenter Excel 2007 plugin. Well, boys and girls, it's finally a reality. The Microsoft adCenter Excel Add In is ready to download. Note that it's a beta version as Microsoft continually improves on the product....

Posted on January 10, 2008 9:14 AM

A member posted a thread at WebmasterWorld in the Microsoft adCenter forum asking how he can advertise in the German market with adCenter. Guess what? You can't, not just yet. However, adCenterEU, the official Microsoft representative in the European market,...

Posted on January 7, 2008 7:42 AM

Interested on getting some cash? Well, you may be able to with the new MSN adCenter Affiliate Program. For every advertiser you refer to adCenter, you'll get a percentage of their signups. Cool. It may help others too, as some...

Posted on December 19, 2007 10:29 AM

Yesterday, both Google AdWords and Microsoft adCenter had reported issues with logging into their respective advertising consoles. The first Google AdWords issues were reported at WebmasterWorld last night at 7:40pm (EST). Similar issues were reported with the AdSense console at...

Posted on December 12, 2007 7:51 AM

Microsoft announced a new feature that advertisers can use make their search marketing ad management easier with Microsoft adCenter. The tool is an adCenter add-in for Excel. It will allow you to: Easily extract keywords from any website, just by...

Posted on December 6, 2007 7:14 AM

A WebmasterWorld thread has a great run down of the frustration many search marketers have to deal with when it comes to advertising with Microsoft adCenter. The user interface within the advertising console clearly frustrates most search marketers. They say...

Posted on November 20, 2007 7:30 AM

Microsoft adCenter announced that it has new features for campaign management, including immediate editorial feedback on ads and keywords, a daily budget for campaigns, campaign importing tools that are compatible with AdWords Editor, and reporting access, among other nice features....

Posted on October 30, 2007 9:15 AM

There are unconfirmed reports from DigitalPoint Forums that Microsoft is going to upgrade adCenter soon to support daily budgeting. Currently, I believe, adCenter only has a way to set a budget at the month level. You can supposedly set a...

Posted on October 11, 2007 7:17 AM

In May, Barry reported that MSN adCenter would be offering an accreditation program. At this time, it's only available in beta to customers residing in the US, according to adCenterEU. By the end of this year, it will also be...

Posted on October 8, 2007 8:49 AM

On WebmasterWorld, a number of webmasters have seen an abnormal number of clicks from Microsoft's IPs since August 1st. Interestingly enough, the clicks are going to PPC links and not organic links, so it's not simply a spider. A number...

Posted on September 17, 2007 9:31 AM

Search Engine Watch Forums member Discovery shares an email he received from Microsoft. In the email, there are a number of features that will enhance adCenter: Save time with fast and thorough editorial reviews for new ad groups. Create campaigns...

Posted on September 7, 2007 9:15 AM

adCenterEU has updated us on the adCenter bulk import draft problem, saying at a WebmasterWorld thread that the problem will be resolved in a "month or so." Microsoft will be adding new functionality to make it easier and quicker to...

Posted on August 28, 2007 7:52 AM

In the Copyright & Trademarks: What SEMs Should Know session from SES San Jose last week, adCenter announced they have a new policy on how they will be handling trademark complaints. Instead of them being the go between, between affiliates...

Posted on August 27, 2007 7:57 AM

I reported this the other day at Search Engine Land, Microsoft Content Ads To Open To All US Advertisers August 29. In short, Microsoft is opting in all US advertisers into their content network (i.e. ContentAds). The only way for...

Posted on August 22, 2007 10:01 AM

adCenterEU confirmed in a WebmasterWorld thread that in the next "couple weeks" they should have an announcement regarding fixing the issue with the draft setting after conducting a bulk import in adCenter. The problem, as summarized in the thread: Loving...

Posted on August 20, 2007 10:25 AM

If you notice dashes in the place of the numbers in your adCenter statistics reports, then no need to worry. In a WebmasterWorld thread, adCenterEU explained that the dashes represent that there was a timeout failure between the reporting and...

Posted on August 8, 2007 8:01 AM

Has anyone created any campaigns in MSN adCenter but all keywords and ads are still "pending?" That's what happened to one guy at WebmasterWorld. According to him, the "editorial review [appears to be] grinding to a halt." adCenterEU confirms his...

Posted on August 7, 2007 8:45 AM

Yesterday, Digg made an announcement that it dropped Google as its advertising partner and has chosen to sign a three-year exclusive advertising deal with Microsoft. Search Engine Land quotes Microsoft's Steve Berkowitz about the move: Our collaboration with Digg is...

Posted on July 26, 2007 9:02 AM

In June, Microsoft adCenter postponed maintenance, but it appears that it's about to happen. adCenterEU posted on WebmasterWorld, DigitalPoint Forums, and Search Engine Watch Forums about upcoming maintenance to be held on Saturday, July 14. adCenterEU writes: Microsoft adCenter will...

Posted on July 11, 2007 9:25 AM

According to the MSN adCenter Blog and werty on WebmasterWorld, Microsoft adCenter has released click quality reports to provide advertisers with more information about received clicks. adCenter has now classified low-quality clicks that will not be billed, which include invalid...

Posted on July 6, 2007 10:05 AM

A DigitalPoint Forums thread has a member saying he has been beta testing the Microsoft alternative to Google's AdSense program, named ContentAds. He gave the new contextual ad program, from a publisher's perspective, a great review. To be honest is...

Posted on June 28, 2007 7:34 AM

Last week, I reported that Microsoft adCenter was adding negative keywords on the campaign level. This maintenance would have occurred on Saturday, June 23. However, in WebmasterWorld, Search Engine Watch Forums, and DigitalPoint Forums adCenter411 updates the threads to inform...

Posted on June 25, 2007 10:03 AM

As I reported yesterday, Microsoft adCenter is adding negative keywords to a campaign level. But a few questions remain. Barry reported on Search Engine Land that adCenter is upgrading more subscribers to the content network on June 28. Advertisers who...

Posted on June 22, 2007 9:44 AM

According to reports posted in the Search Engine Roundtable Forums, Microsoft adCenter is expanding keyword management to the campaign level this Saturday. On Saturday, June 23, Microsoft adCenter will upgrade, expanding negative keyword management to the campaign level. This means...

Posted on June 21, 2007 12:46 PM

As a result of some questions asked at SMX two weeks ago, the Microsoft adCenter team has clarified its position on trademarks. In a blog post on the adCenter blog, the adCenter team writes: With this policy advertisers are required...

Posted on June 19, 2007 8:58 AM

About a month ago we reported that Microsoft adCenter Conversion Tracking Turned Off Automatically. The bug continued to linger and linger. Finally, last night, adCenter411, Microsoft's official adCenter representative, has confirmed they found the issue of the bug and fixed...

Posted on June 19, 2007 7:39 AM

According to Brent in the Search Engine Roundtable Forums, Microsoft adCenter is now providing more information into why they are rejecting keywords. Some of the reasons are: Too much ad text (keyword parameter use exceeds character limits) Landing page content...

Posted on June 11, 2007 9:37 AM

Moderator: Jeffrey K. Rohrs, VP Agency & Search Marketing, ExactTarget Panelists: John C. Kim, Senior Director, Advertiser Product Marketing, Yahoo! Search Marketing James Colburn, Product Manager, Search Strategy & adCenter Go To Market, Microsoft Tom Leung, Product Manager, Google, Inc....

Posted on June 5, 2007 6:14 PM

A DigitalPoint Forums thread reports a few webmasters received phone calls from Microsoft adCenter representatives. Both webmasters seemed to have set up accounts in the past, but never fully activated those accounts. One said, I signed up several months back...

Posted on May 28, 2007 7:29 AM

I reported this at SES NY but I have now found a thread confirming this at WebmasterWorld. adCenterEU confirmed there will be some type of accreditation program for adCenter managers. Thanks for your interest in the adCenter accreditation scheme. We...

Posted on May 16, 2007 8:00 AM

If you are a Microsoft adCenter advertiser, I recommend you login to your account and check to make sure that the conversion tracking part is set to the way you like it. Two advertisers noticed over the weekend that the...

Posted on May 14, 2007 8:02 AM

The official Microsoft adCenter representative has confirmed that they are using Intellitxt ads "to drive trial and interest in Live Search itself." Intellitxt is a contextual product that shows ads within the text you are reading for the those keywords...

Posted on May 7, 2007 7:04 AM

I hate to say I told you so, but in this case, I told you so. Tamar reported on Monday, Microsoft adCenter Using Matching Criteria Other than Keyword Searches to Display Ads. In that, she explained how the terms and...

Posted on May 3, 2007 7:03 AM

Members from Search Engine Watch Forums and WebmasterWorld received troubling information from Microsoft adCenter regarding yesterday's new Terms and Conditions. We're writing to notify you that your Microsoft adCenter Terms and Conditions are updated. The changes take effect on April...

Posted on May 1, 2007 9:53 AM

I reported earlier this week that adCenter advertisers noticed a drop in traffic, which we later found out was due to them adding a quality factor to the ads displayed in live.com. Microsoft claimed that "this improvement will ensure that...

Posted on April 19, 2007 7:49 AM

Update: The adCenter blog posted that they made an update to the algorithm that ranks the ads. They now take into account relevancy and quality factors such as "content of the ad and landing page, keywords that an advertiser selects...

Posted on April 17, 2007 7:51 AM

In the old days of the Pay Per Click management days, you used to hear the phrase - "set it and forget it." Meaning, you set up your pay per click campaign in Google AdWords, Yahoo! Search Marketing and others....

Posted on March 27, 2007 8:11 AM

The adCenter blog announced last week that they will be expanding the content network, to allow more Microsoft adCenter advertisers to bid in the content network. The thing is, if you get a notification of your account being upgraded into...

Posted on March 12, 2007 8:14 AM

This is funny, remember the huge adCenter overcharge bug a couple weeks ago? Yea, they did refund adCenter advertisers very soon after. I am now spotting reports at the WebmasterWorld thread that they refunded advertisers too much! Well, we were...

Posted on March 6, 2007 7:53 AM

There are two separate reports from two different threads that Microsoft adCenter's conversion tracking is inflating their figures. First, what is adCenter conversion tracking? The adCenter Conversion Tracking help says: Converson tracking is a free feature provided by Microsoft adCenter...

Posted on March 1, 2007 8:20 AM

The huge adCenter overcharging bug this past Friday was patched towards the end of the day Friday. Microsoft promised to refund all the overcharging that occurred throughout the day in their blog post. After reviewing the threads at DigitalPoint Forums...

Posted on February 26, 2007 8:23 AM

digg_url = 'http://www.seroundtable.com/archives/012501.html'; Fixed: The adCenter representative has notified us via the two forums and the adCenter blog that the overcharging has been fixed and that they are now working up a plan to reimburse advertisers. Update: This is...

Posted on February 23, 2007 8:25 AM

If you are an advertisers on Microsoft's Live.com adCenter, and you noticed your reports not being updated, you are not alone. A WebmasterWorld thread has details of adCenter reports not updating since 7:00 am EST on February 11th. adCenter411, the...

Posted on February 13, 2007 8:16 AM

There honestly has not been much discussion in the various forums about the recently released adCenter beta by Microsoft. There is a thread at Search Engine Watch Forums that calls the new beta more confusing and has slightly more bugs....

Posted on January 30, 2007 7:34 AM

Yesterday there was some confusion on if Microsoft adCenter Advertisers Being Forced into Content Network? The official adCenter representative at WebmasterWorld, adCenter411, has replied with more details, to clear things up. A select number of adCenter customers are being migrated...

Posted on January 19, 2007 7:27 AM

A WebmasterWorld thread reports that notifications are being sent to advertisers that on January 25, 2007, they will be automatically included in the Microsoft content network. Other members confirmed the email, but I do not have a copy myself. One...

Posted on January 18, 2007 7:41 AM

A WebmasterWorld thread reports Microsoft adCenter advertisers receiving emails saying that they may undergo an account audit. I suspect these account audits are random and allow Microsoft to see if there advertisers are complying with their terms of service. The...

Posted on January 18, 2007 7:32 AM

A DigitalPoint Forums thread links to a story named Microsoft adCenter can't bill correctly. It goes through how the individual used a $100 promo, ran up a bill of $111 or so and was billed the whole $111 instead of...

Posted on December 27, 2006 8:12 AM

A Search Engine Watch Forums thread reports that Microsoft adCenter is inflating the conversion metrics by 30 to 40 percent. Member, PPC, says: For those that track conversions at MSN, does anyone else see inflated numbers? MSN consistently reports 40-50%...

Posted on December 22, 2006 7:21 AM

A WebmasterWorld reports that Microsoft's adCenter PPC product has a very delayed reporting engine, for about two days now. The official adCenter representative, adCenterEU, explains; I've recieved an alert over night (GMT) that reporting is behind SLA by around a...

Posted on December 21, 2006 7:50 AM

Yesterday I reported at Search Engine Land that Microsoft China To Display Baidu's Search Ads. Yes, Microsoft asked Baidu if they would run and manage the ads on their China properties. My reaction and the communities was something like, wait...

Posted on December 15, 2006 7:31 AM

A WebmasterWorld thread shows an issue where an advertiser saw his average position drop from position five to position 195.6. adCenterEU, an official Microsoft representative explained that this is indeed a bug in the system and Microsoft is working on...

Posted on December 14, 2006 7:52 AM

WebmasterWorld adCenter moderator Receptional, has an excellent post at WebmasterWorld where he goes over tips and common pitfalls you may experience using Microsoft's adCenter. In his detailed and easy to read post, he goes over the editorial process, the acceptance...

Posted on December 12, 2006 7:53 AM

Reportedly, via a WebmasterWorld posts, there has been a significant drop in ad impressions noticed from sources in the Mid Atlantic to the Northeast areas of the US. There are literally a couple threads on this at WebmasterWorld, including here...

Posted on December 8, 2006 7:30 AM

A DigitalPoint Forums thread points to a PPC Discussions post that shows how Microsoft adCenter is converting the & to & (the HTML entity) on the fly. So if you have tracking URLs set up that use &, then you...

Posted on November 10, 2006 8:22 AM

Microsoft has updated their adCenter Labs tools including; 4 million new keywords added to the Search Funnel 1.5: They added Keyword Forecast that shows "the impression count forecast and demographic predictions of your search terms." It is pretty cool. I...

Posted on November 1, 2006 7:49 AM

Big conference is taking place now, named eComXpo. In any event, a bunch of PPC engines are there giving away coupons. One accessible coupon for you is from MSN adCenter, they are giving away $50 in free clicks for new...

Posted on October 26, 2006 7:45 AM

Does Microsoft adCenter, like Google AdWords & others have an API (application protocol interface) for developers to build software around? The purpose of an API is to help streamline, automate and easily access data from a 3rd party application. They...

Posted on October 18, 2006 8:04 AM

adCenter411, the Microsoft adCenter representative at Search Engine Watch Forums said a bug in the system auto rejected a bulk of keywords a while back. But they are working to fix the issue and reach out to those to resubmit....

Posted on October 18, 2006 7:54 AM

In a WebmasterWorld thread, Google's AdWordsAdvisor tells advertisers to try both Google's AdWords and Yahoo! Search Marketing. AdWordsAdvisor calls this "friendly competition" between the two PPC giants. Heck, AdWordsAdvisor even tells advertisers to try Microsoft's adCenter. And don't forget that...

Posted on October 17, 2006 7:39 AM

It appears that if you try entering a bid for less than $1 in Microsoft adCenter, the interface pushes that up to $1.00. Reports come from WebmasterWorld stating this. Anyone seeing new keywords submitted not allowing the bid amount you...

Posted on October 13, 2006 9:07 AM

So last night I was upgraded to participate in the Microsoft Content Ads Beta program. Now I only see a way to place my ads, as an advertiser, in the content network. I do not see any way as a...

Posted on October 10, 2006 8:02 AM

This is shocking, if true. A Search Engine Watch Forum thread has two accounts reporting the same issue. I decided to use Phrase match for the whole campaign except one keyword. To my surprise, their system automatically added the Exact...

Posted on October 5, 2006 6:55 AM

The fifth edition of the Search Pulse has now been archived. We had two special guests on this show. Matt Cutts from Google came on two discuss what he would ask a Google engineer if he was an SEO and...

Posted on October 4, 2006 1:10 PM

BlackbeardSEO writes that when he tried to bulk upload 3,000 keywords to Microsoft adCenter, it returned an error and does not upload the keywords. BlackbeardSEO explained that this only started happening with the new update of the adCenter product this...

Posted on September 29, 2006 7:20 AM

Several folks at WebmasterWorld have reported an issue when using Microsoft's adCenter product. The issue they reported was that when they change a bid and hit the save button, an error message is returned, saying; Microsoft AdCenter cannot process your...

Posted on September 28, 2006 8:43 AM

Tracking your metrics is vital in today's world of marketing, no one would argue with that. But when it comes to tracking PPC campaigns down to the phone call, it can get expensive and cumbersome. Discovery, Moderator at SEW Forums...

Posted on September 26, 2006 7:16 AM

WebmasterWorld has a new Microsoft representative named adCenterEU who will be the European arm of adCenter411. adCenterEU explains his/her role... I've just joined the Microsoft adCenter Community Team and will be based out of our London office. The idea is...

Posted on September 21, 2006 7:17 AM

WebmasterWorld has a bug report that describes how since last Friday morning, September 15th, adCenter had a security issue. Basically, as I understand it, the conversion tracking script from Microsoft was using an expired secure site certificate. What happens when...

Posted on September 19, 2006 7:49 AM

A Search Engine Watch Forums thread accounts a Microsoft adCenter advertiser getting billed over $1,500 after having paused an ad he was running. Not only that, he paused the ad over 60 hours ago and the ad has yet to...

Posted on September 11, 2006 7:19 AM

Yesterday, I reported at the SEW Blog that Microsoft Adds Behavioral Targeting Features To adCenter; MediaPost reports that Microsoft has added behavioral targeting features to the adCenter product. Microsoft has broken down Internet surfers into 18 audience segments including; mobile...

Posted on September 7, 2006 8:08 AM

A thread at WebmasterWorld has a recent chronological time line of the technical issues Microsoft adCenter advertisers had to deal with since August 28th. It got better and then got worse and then got better. The system went down again...

Posted on September 6, 2006 8:00 AM

We thought in the past that the keyword limit at adCenter was about 40-50 thousand keywords per account. We now know that the limit is 100,000 keywords and 20 ads per order. Of course, like last time, you are allowed...

Posted on September 4, 2006 8:49 AM

An excellent WebmasterWorld thread named Top 3 PPC: Where does AdWords Rank for You ranks the three top players, Google AdWords, Yahoo Search Marketing & Microsoft adCenter against each other. The ratings are broken out by (1) Traffic Volume, (2)...

Posted on August 31, 2006 7:43 AM

After tons of speculation, Microsoft has finally come out to say that Microsoft adCenter Content Ads program is expected to be launched early Fall. As an FYI - I have asked to beta test it, so I hope to hear...

Posted on August 30, 2006 9:05 AM

BrianM at Search Engine Watch Forums posted a thread explaining that some Microsoft adCenter ads in MSN Search are landing to an MSN page that has no content, outside of this html produced: <HTML> <HEAD><TITLE>No Such Link</TITLE></HEAD> <BODY><H1>No Such Link</H1></BODY>...

Posted on August 16, 2006 8:00 AM

AussieWebmaster started a thread at Search Engine Watch Forums listing some of the features we should expect from the August 5th upgrade. - Now, use Microsoft adCenter with the Firefox 1.5 browser! - Daily, weekly and monthly data will be...

Posted on August 1, 2006 8:20 AM