Google AdWords Will Drop Broad Match (Session-Based) Label From Reporting

Jul 15, 2015 - 8:09 am 0 by
Filed Under Google Ads

Google AdWordsGoogle announced on Google+ an "important change" to the AdWords reporting, specifically, Google is going to do away with the "Broad match (session-based)" match type label.

Google said around August 24, 2015, they will be replacing the "Broad match (session-based)" match type label with the "Broad match" match type label in the AdWords Search terms report.

Google said it will be removed from all of the reports and all of the historical reports, so if you want to have that data, you must manually download the data before the 24th of August.

Google clarified at the end that "this is a reporting change and will have no impact on Broad match serving behavior."

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Video Recaps

Search News Buzz Video Recap: Google Core Update Flux, AdSense Ad Intent, California Link Tax & More

Apr 19, 2024 - 8:01 am
Google Ads

Google Tests More Google Ad Card Formats

Apr 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: It's Unlikely Your Rankings Dropped Because You Have Two Websites

Apr 19, 2024 - 7:41 am
Google Search Engine Optimization

Google: Indexing API May Work For Unsupported Content But...

Apr 19, 2024 - 7:31 am
Google Search Engine Optimization

Google: Are Hyphenated Domains Bad For Google Rankings?

Apr 19, 2024 - 7:21 am
Bing Search

Bingbot To Test Zstd Compression After Fully Gaining Full Brotli Compression

Apr 19, 2024 - 7:11 am
Previous Story: Google Lotto: Google Lottery Numbers In Search