Google AdSense Testing Scrollable Ads With Arrows Again?

Feb 6, 2013 • 8:14 am | comments (1) by twitter Google+ | Filed Under Google AdSense
 

Google AdSense logoBack in 2007 Google started experimenting with the ability for users to scroll through AdSense ads by clicking on little arrows embedded in the ads. Then in mid-2008 Google officially launched the navigational AdSense ads.

They looked like this:

adsense arrows scrolling ads

This feature went away quietly some time ago and hasn't been seen in a while.

We have seen arrows for buttons to click through the ad to the ad landing page. But not for scrolling to another ad.

A WebmasterWorld thread has one publisher claiming Google is testing the arrow based scrollable AdSense ads again.

He wrote:

Anyone else seen this today?

The big box arrow -> and underneath nav arrows < > to scroll for more ads.

Think they will bring these back?

Forum discussion at WebmasterWorld.

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Comments:

Kole McRae

02/06/2013 02:15 pm

I don't really see an issue with this. It may help those with lower display bids get a few more clicks, and from users who are interested in the product if they are clicking the arrows.

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