Google AdSense Launches Ad Balance Slider To Show Less Ads

Jan 18, 2017 - 8:28 am 7 by
Filed Under Google AdSense

Wrenches2 AdSense Google 1900px

Google launched a new feature in the new Google AdSense user interface named "Ad balance." Ad balance lets publishers use a slider to show less ads on their sites with the drag and click of a button. Google explained that "ad balance controls help you reduce the number of ads you show to users, specifically the ads that earn you the least revenue, and see how it affects your earnings."

Here is a screen shot of the tool:

click for full size

You can drag and click apply to adjust your ad balance:

Google Adsense Ad Balance Adjustment

It shows you how it may impact your earnings and the number of ads showing.

So you can see, reducing the number of ads, doesn't have an equal drop in ad earnings drop because Google is filling better performing ads first.

Google has a help document on this feature over here.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 18, 2024

Apr 18, 2024 - 4:00 pm
Google

Google Notes On Search Won't Necessarily Go Away In May

Apr 18, 2024 - 7:51 am
Google Maps

Google Maps Releases New Directions, Travel & EV Features

Apr 18, 2024 - 7:41 am
Google Ads

Google Ads Reminds Advertisers Some Ad Customizers Will Go Away May 31st

Apr 18, 2024 - 7:31 am
Google Search Engine Optimization

Google Drops Video Carousel Markup

Apr 18, 2024 - 7:21 am
Google Maps

Google Business Profiles Register Your Defibrillator (AED)

Apr 18, 2024 - 7:11 am
Previous Story: Google Testing Google My Business Web Site Builder Tool