Google Adds Average Position & Stars To Search Query Report

May 7, 2010 • 8:53 am | comments (2) by twitter Google+ | Filed Under Google Search Engine Optimization
 

Less than a month ago, Google wowed webmasters by adding more queries, neat charts, impressions, clicks and click through rate data to the search query report. Last night they added the "average position" data to the report, renamed the report from "Top Search Queries" to "Search Queries" and let webmasters star queries. Staring queries sorts those starred queries at the top of the report.

The Google blog post said:

This provides a quick at-a-glance way to see where your site is showing in the search results for specific queries. The other change you'll notice is that we're showing a "Displaying" number for Impressions and Clicks. This number represents a total count of the data displayed in the Search Queries table. The number in bold appearing just above it is a total count of all queries including the "long tail" of queries which are not displayed in the Search Queries table. When the "Displaying" number is not visible, such as when you select a specific country from the "All countries" drop-down menu, then the bold number is the total count of the data displayed in the Search Queries table.

Have an issue with this report, join the Google Webmaster Help thread where there are two Googlers responding to questions.

Forum discussion at Google Webmaster Help.

Previous story: Google Maps Hijacking Getting Out of Control?
 

Comments:

Jaan Kanellis

05/07/2010 07:54 pm

So is that the average of all the placements for the keyword ranked? or is it the average ranking for the top placement considering personalization and localization?

Allen

05/07/2010 09:41 pm

Its really a great update! Providing information on average position in search results and the link details is extremely great!

blog comments powered by Disqus