Google Maps Testing Ads With Hotel Prices

Mar 25, 2010 • 7:25 am | comments (2) by twitter Google+ | Filed Under Google AdWords
 

The Google Lat Long Blog announced a limited test they are running where they are showing sponsored ads in the form of hotel listing prices. So if you search Google Maps for hotels in an area, Google may list the prices for the hotels, which is pulled or pushed from advertisers.

Here is a screen capture:

Google Maps Hotel Price Ads

Now, Google promises the ranking of the listings is not based on there being a price or an advertiser. Google said, "you can click on the price to see a list of advertisers who have provided pricing information for that hotel, indicated by the "Sponsored" text, and click through to reserve a room on the advertiser's site."

Some webmasters and advertisers are a bit skeptical over this feature. Of course, Google is just testing it now, so who knows if it is here to stay.

Forum discussion at WebmasterWorld.

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Comments:

No Name

08/06/2010 05:27 pm

Google's move to include the price of the hotels is a very useful one. It directly allows the user to choose the hotels they would like not only based on the location of the hotel and the photos of the hotel but also by price / they budget for hotel spend..

Restoring Terrazzo Floor

01/05/2011 01:22 pm

Google may list the prices for the hotels, which is pulled or pushed from advertisers.

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