Google Begins Pushing New AdWords Interface on Advertisers

Apr 22, 2009 • 8:53 am | comments (1) by twitter Google+ | Filed Under Google AdWords
 

Starting yesterday, many Google AdWords advertisers began noticing a message in the AdWords console asking them to give the new user interface a try. Google began beta testing the new AdWords UI in November 2008 and expanded the beta in March 2009. More recently, they asked advertisers to experiment with the new UI early because it will be here soon.

Well, now it is here and most advertisers can switch over to it. When you login to your AdWords account, you should see a bubble notification that looks like this:

google adwords new ui

Note, when I upgraded, I was told my browser (Safari 3.2) may not be fully supported and I should use Internet Explorer 7, Firefox 3, or Chrome to manage my campaigns. In any event, you likely can upgrade but before doing so, if you want to learn more about the UI, see this resource for more information.

Forum discussion at WebmasterWorld.

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Comments:

motwguy

04/23/2009 03:35 pm

It's a great looking interface and allows on-screen edits, so you are not constantly reloading pages. However, be aware that it does not include provisions to create display ads or allow you to look at stats for either display or gadget ads. So if you use these features, you can't see a full picture of your campaign.

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