SEOs Split On If Store Discounts Are Equal to Link Buying

Apr 9, 2009 • 7:32 am | comments (1) by twitter Google+ | Filed Under Link Building Tips & SEO
 

store-discount-links-poll.pngA few weeks ago, we wrote a story on how e-commerce sites can build links through offering customers a discount on orders, if they link back to the site. It is a neat way to get links but we wanted to poll our audience asking if they felt it was considered link buying.

Since I am technically offline today, I thought it would be a good day to post the results of the survey. The results were pretty much split. Of the 76 responses, 41 or 54% said they felt it was link buying and thus against Google's webmaster guidelines. 33 or 43% said it was not considered link buying and thus not against Google's webmaster guidelines.

I wish we had more responses, because the topic of what is and what is not link buying, is fairly controversial.

Forum discussion continued at HighRankings Forum.

This article was written earlier this week and scheduled to go live April 9th.

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Comments:

Chris

04/09/2009 05:46 pm

Incentivizing links to you isn't link buying in my opinion and is both savvy and powerful. I'm not sure how Google feels about it, but I don't think it is link buying. Any more than places/games that offer points or placements (toplists etc) are buying links.

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