Having images show up in Google News can be very beneficial in getting searchers to click over and read what you have to say. The more visually appealing content and images you have in your articles, the better your chance in increasing your click through rate from Google News.

A Google News Help thread asks how does one increase their chances of showing an image in Google News? Inbal, a Google representative, answered that by linking to an FAQ named Submitting Your Content: Images. The tips include:

• Label your images with well-written captions.
• Make sure that your images are fairly large in size.
• Use images that have reasonable aspect ratios.
• Ensure that your images are inline (not clickable).
• Place your images near their respective article titles.

Search Engine Land does a good job of getting author images in the Google News results. They place a small author image, in a nice square, below the article. And it then shows up like this for searches on barry schwartz in Google News.

So keep experimenting until you are happy with how often Google shows your images in Google News.

Forum discussion at Google News Help.

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