Google AdWords Search Updates Design

Jul 29, 2008 • 8:24 am | comments (1) by twitter Google+ | Filed Under Google AdWords
 

WebmasterWorld's founder, Brett Tabke, noticed Google changed the design for the AdWords ad search feature and posted a thread about it at WebmasterWorld.

Before, when you used google.com/sponsoredlinks to find ads, Google will list out the ads in one long column, left aligned. You can see pictures of the old layout over here or here.

Now, Google lists out the ads in three columns and four rows, with a total of 12 ads per page. Here is a screen capture:

Google Ad Search Redesign

People do like the new look and layout, I do also. But there is confusion over how the rankings of the ads work. Do the highest ranking ads go left to right or top, down and then right? Some even say that the ads in this search do not rank in correlation to how they actually show up in the Google web search results. I suspect that is right, so the ad layout really doesn't matter in this case?

Forum discussion at WebmasterWorld.

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Comments:

Matt

07/30/2008 12:49 am

Based on a search for the keywords I bid on and comparing it to normal Google Ad Preview Tool results it looks like it goes 1st column - top to bottom, then next column - top to bottom and so on.

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