Long Tail Searches Are Becoming More Mainstream

Feb 14, 2008 - 6:49 am 1 by

A Search Engine Watch Forums thread reports that Google Analytics Evangelist Avinash Kaushik spoke with webmasters last week and reported that, for the first time, the average number of keywords per query has gone from 3 to 4 words per query. It looks like people are searching for the long tail, which is great for those who are optimizing for it.

You can also check the Google Trends for today, and while most of them are Valentine's Day related, you can see that there's a good deal of 3-word queries.

This means it should be your strategy to start looking at long tail queries and performing the research to do so if you haven't already. You have nothing to lose.

Forum discussion continues at Search Engine Watch Forums.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 16, 2024

Apr 16, 2024 - 4:00 pm
Google Search Engine Optimization

Google Will Fight Site Reputation Abuse Spam Both With Manual Actions & Algorithms

Apr 16, 2024 - 7:51 am
Google

Google Search Tests Thumbs Up/Down Buttons In Product Grid Results

Apr 16, 2024 - 7:41 am
Google Ads

Google Ads "Similar Product" Carousel

Apr 16, 2024 - 7:31 am
Google Search Engine Optimization

Clarification: Google Search Supports Images Referenced From src Attribute

Apr 16, 2024 - 7:21 am
Google AdSense

Google AdSense New Ad Intents Formats - Links & Anchors In Content

Apr 16, 2024 - 7:11 am
Previous Story: Search For Your Valentines - Happy Valentines Day '08