Google Offers New "Starter" Version of AdWords

Mar 17, 2006 - 8:53 am 1 by
Filed Under Google Ads

Google AdWords is the advertising portal that has revolutionized the search industry, allowing marketers to place search phrase-relevant links to their websites in search results and on other websites. Although it wasn't the first such-system, Google's current value is mostly due to this seemingly simple product. However, for those that have dabbled in it, they know that there are many complexities to the interface that are often not even used. I posted at Search Engine Watch Forums about setting up an account at AdWords the other day and being given a new option: "Starter" or "Advanced." I chose advanced, but was curious about the new starter system. Well Moderator eWhisper at WebMasterWorld Forums posted later that night with a nice summary of the Starter version setup process. His comments began with

It took me under 1 minute to create an account.
Of course, he is an expert, but this could probably still be accomplished in the matter of minutes for someone newer to the setup process.

Jenstar posted a reply at SEW indicating that the choice was not available to her in Canada. It will be interesting to see if this is a regional test to gauge interest, and if Google plans to promote this somehow, in order to get more advertisers to give the flagship product a shot.

Google's current introduction.

Discussions at Search Engine Watch Forums and WebMasterWorld Forums.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 28, 2024

Mar 28, 2024 - 4:00 pm
Google Ads

Google Ads Suspended 90% More Advertisers This Year & Removed 5.5 Billion Ads

Mar 28, 2024 - 7:51 am
Google Ads

Google Updates Its Definition Of Top Ads; They May Not Be At The Top

Mar 28, 2024 - 7:41 am
Google Ads

Google Ads Adds Share Ad Preview For Performance Max

Mar 28, 2024 - 7:31 am
Google

Google Can Search For Your Blockchain Wallet Addresses (Bitcoin & More)

Mar 28, 2024 - 7:21 am
Google Maps

New Google Shopping & Maps Search Features

Mar 28, 2024 - 7:11 am
Previous Story: Search Advertising Patent Applications