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Beware of Google Bookmarks in Toolbar 4

Yesterday, Google released the New Google Toolbar Version 4 and with it came "Bookmarks."

Want to create and label bookmarks that you can access from any computer? Simply click the Toolbar’s star icon, or right-click the star to add and label a bookmark. You'll be able to access your Bookmarks menu on any computer with the new Google Toolbar installed. Note this feature stores your bookmarks online, so you’ll need to have a Google Account and be signed in to create and access your bookmarks. You can also view your bookmarks using your Google Account’s Search History feature. Just click the "Search History" link that appears in the upper right-hand corner of the Google homepage when you’re logged into your Google Account and you’ll see your Bookmarks

Aaron has a ThreadWatch entry describing these bookmarks and how they are displayed in your personalized results. Here is a quick screen shot from Aaron. Notice the new link under the results, I placed arrows pointing to them, those are the bookmarks...

google-bookmarks.gif

But before you install this new toolbar, let's take a look at an old thread started by Bill Slawski back from Jun 18 2005 named If a Googler Offers you a Bookmark Manager, Punch Him. Long read, but he goes through how Google can use that data for personalized search and beyond. So when Bill heard about the new toolbar yesterday, he updated the thread saying, "I might hold off on this upgrade if I can."

Forum discussion at Cre8asite Forums.



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posted rustybrick in Google Optimization at January 31, 2006 8:52 AM Comments (3)

Comments

Considering how much they want your user data, this was a predictable move. For now, the data they collect seems to influence the personalized search results only, but who knows how far this will get in a little while. I am not in a hurry to get the new toolbar either, the memories of horror stories about Google displaying password-protected pages are still fresh in my mind, besides all the other reasons. However, as Google relies more and more on user data we all might have to start using this toy...

 

Even if you do not use the toolbar, but bookmark and label pages stored in your search history they still show up in the regular SERPs with the bookmarks there.

 

> Even if you do not use the toolbar, but bookmark and label pages stored in your search history they still show up in the regular SERPs with the bookmarks there.

- that is, if you're logged in ;-)

 

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