Todd, Stuntdubl, does it again with this outstanding thread he coined Increase Your Link Request Conversion - Don't Do This! at Search Engine Watch Forums.

Ready for the bulleted list of do's & don'ts? If you do not do any of the following, then expect your link requests conversions to be lower then they need to be.

As a link request recipient, you can guarantee you'll be hitting my recycle bin if You:

• Don't use an e-mail from the site you are requesting a link for
• Write an e-mail that sounds like it could have been sent to 500 people
• Don't give your phone number
• Don't give your full name
• Obviously scraped a search result I know I rank for
• Mention PageRank
• Have to TELL me that your link directory is a resource
• Try to give me a reciprocal link on a links page
• Request a link on a page there are no other links outside of the site
• Canta speaka very good English or spel corectly
• Don't understand the value of a link
• Can't write more than a sentence long request
• Sent the e-mail to a "catchall" e-mail address
• Can't address me by my first name
• Call me "Dear Webmaster"
• Name any of your pages "links.html"
• Try to get 3 links from me the first time you talk to me
• Are not even CLOSELY related to my site
• Have nothing to offer in return
• Only TAKE from the wonderful world wide web

Do check out the thread for more helpful advice on Increasing Your Link Request Conversions.

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