SearchViews blog posted an entry last night named 5 Questions with Jim Lanzone, Senior VP of Search Properties, Ask Jeeves. As many of you know, I am a huge fan of Ask Jeeves and Jim Lanzone. He asks Jim in question number 5, if Ask will be pursuing a PPC engine to compete with Google, Yahoo and soon to be MSN. Of course, he said he could not discuss it. He did however say, "But that doesn't mean we'll rely 100% on any one revenue source in the future. Today, about 30% of our ad revenue is generated by our internal products and sales force, and we believe there's a lot we can do ourselves in this space over time."

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