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How not to conduct link exchanges? Do not send out hundreds of unsolicited emails with the same link exchange message. A thread named Ticked Off By Cryptic Link Requests over a HighRankings discusses this. I personally delete these emails as soon as I see them, most of them don't even get into my inbox (thanks to spamassassin).
Link Exchange Request Email Spam
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Comments:
Alex
12/11/2006 01:42 pm
I mean to write an article about it. Rather, about people who consider link exchange offer - a spam. This is not fair - SEOs are doing this for the mutual benefit.