A little self-promotion here, and some for Wiley the publishing company for those Dummies books. They quotes a bunch of us SEO/SEM guys in Chapter 17 named "Ten SEM and SEO Tips from the Pros".
Check out the yellow book if you like.
Google AdWords "Innovations" 2014
Twitter Rolls Out New Web Profiles To Everyone
Beginners Guide: Different effective traffic options for your websites
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